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Share this article on Twitter! The Power of MerchandiseAnything you can put your name on-do it! Everyone always needs a pen, or a pad or paper or even a coffee mug. Put your name and number/website/address/e-mail /logo/slogan on something that will never get tossed out. It will be money well spent when a potential new customer calls and hires you and says, "I'm actually drinking coffee out of your mug right now."
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